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Content Marketing

Creating and Optimizing Pharmacy Specific Social Content

Mat Silverstein

Mat Silverstein writes:

Content is king. It's the stuff pharmacy rock stars are made of, the ingredients you'll use to cook up something so delicious that your customers eagerly anticipate your next course. The right dose of great content will reinforce your brand, and spectacular content will promote word of mouth from your customers to their friends and family.

Join us as we dive into some of these recipes that you can whip up in minutes, making your friends think you've been slaving over a hot stove all day. Let's get to the sizzle.

Bon appetit!

-Mat


View the Content Webinar!

play-movie

Length: 49 minutes, 27 seconds

Webinar Slides

Homework: Content Marketing

  1. Update your pharmacy's social media strategy to reflect your new social media knowledge and/or ideas.
  2. Select at least 15 content ideas from this week's webinar that your pharmacy could potentially use. View the list of social media content ideas for pharmacies.
  3. Link your pharmacy's Facebook Page to the Social Media Health Hub app

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