As we begin another year in independent pharmacy, it is time to set forth a plan that will bring greater success than any year prior. In order to meet revenue goals in an increasingly difficult landscape, it’s critical to think outside the box – searching for cutting-edge tactics, strategies and programs. With the potential to bring limitless growth to your pharmacy, pharmacogenomics is one of those programs. When looking at your professional New Year’s Resolutions for 2016, implementing a pharmacogenomics program in your pharmacy is certainly something to consider.
What is Pharmacogenomics?
In recent years, personalized medicine has become increasingly popular by allowing doctors to tailor their medical decisions, services and products to each individual patient. Appropriate therapies are determined by a patient’s genetic content or other molecular or cellular analysis. Pharmacogenomics is the study of the role of genetics in drug response.
With the knowledge gained from scientific research, we are able to predict whether a medication will be effective for a specific patient and whether it will cause side effects. Based on this insight, pharmacogenomics allows customized treatment for a wide range of health problems, including cardiovascular disease, Alzheimer’s disease, cancer, HIV/AIDS, and asthma.
The Opportunity for Independents
Independent pharmacists can serve an integral role in applying pharmacogenomics to their practice to improve the quality and safety of healthcare using medication therapy management (MTM). Pharmacogenomics is also a method for strengthening patient-doctor relationships, increasing patient safety and reducing costs.
We truly believe that pharmacogenomics is the future of medicine. Being one of the first pharmacies to bring pharmacogenomics to your area is a great opportunity to attract new business and differentiate your pharmacy from the competition. At the very least, do your research and update your staff on this new opportunity sooner rather than later.
Ready to Get Started?
PDS Members, log into PDSadvantage and search “PGx” to access a seven-step implementation manual, webinar, a project plan and turnkey templates that outline how to…
- Provide the most comprehensive care to your community
- Choose a reputable lab
- Sell your PGx and MTM services
- Collaborate with doctors
- Seamlessly integrate PGx into your workflow
- Properly train your team
- Add $25,000 to your bottom line!
Not a PDS Member? Watch our free webinar for a thorough introduction now.
Whether you are a PDS Member or not, you will have the opportunity to learn more at PDS 2016! The 12th annual Independent Pharmacy Business Growth Super-Conference is where our nation’s most successful and up and coming pharmacy owners unite year after year to learn compelling solutions and new executable ideas, like pharmacogenomics, that will set the stage for continuous growth. If you’re interested in implementing new programs, this is the best place to learn how to accomplish your goals.
During the conference, you will hear from dynamic speakers like Kevin O’Leary from ABC’s Shark Tank, watch engaging and interactive presentations, network with fellow pharmacy owners and learn about new tools and programs for growing and differentiating your business. Time is running out. Reserve your seat now!