The following is a guest blog written by Flaviu Simihaian, iMedicare.
Picture Fred. Fred is an independent pharmacist who loves helping his patients. They are loyal patrons of his pharmacy for countless years and value his expertise and attentive, expedient care. During open enrollment, most are looking to save some money on their Part D coverage. When asked for help, Fred immediately spends an inordinate amount of time inputting his patient’s medications on medicare.gov to help them find the most affordable plan.
Several of these plans cost the patient the same, but affect Fred’s pharmacy in different ways. Fred counsels his patients to sign up on one plan and then when he receives his remittance bill he finds a huge DIR fee, eating away at his already small reimbursement. Now his pharmacy is losing money. If only there was a way Fred could have known how the plans would reimburse the pharmacy and if there was a DIR fee.
Fred’s other patients attempt to handle their own plan comparison on the government site – but struggle. The government website is arduous at best and close to impossible for one that is not tech savvy. Frustrated and confused, they find themselves resigned to spend another year on their current plan.
One day, one of his patients visits Wal-Mart to buy a new shower mat and the Humana rep lurking in the shadows strikes up a conversation. Tantalized by the reps smooth talking ways, Fred’s patient falls under their spell and is lured into signing up on the Humana-Walmart plan. Word spreads throughout the community about the money Fred’s patient saved at Wal-Mart and soon there is a mass exodus of seniors, flooding Wal-Mart and signing up for the Humana-Walmart plan.
Unknown to both the seniors and Fred, not only is that plan not the most affordable, it will also make Fred’s patients go to Wal-Mart. Neither Fred nor his patients want to leave, but there is nothing they can do. Sound familiar?
This is a headache countless pharmacy owners experience. Don’t lose any more customers.
Matters could be different if Fred implemented a software in his pharmacy system that:
- Compares medical plans for his patients to find the most affordable plan on-the-spot in seconds
- Keeps his patients at the pharmacy
- Increased reimbursements
- Integrates with every pharmacy system
- Provides a Star Ratings Report
This is possible with iMedicare. iMedicare is an independent pharmacists secret weapon, the ammunition that gives them the ability to fight back. The company was created by pharmacists to help independent pharmacies, like Fred’s, strike back against PBMs.
With 80% of Medicare patients in the United States on plans that are not the most affordable, this is not only a great way to help the pharmacy’s current patients but also to drive new business to the pharmacy.
Considering 10,000 people a day are turning 65, and the Medicare population is set to double within the next decade, independent pharmacies have a distinct choice.
They can become experts in Medicare, able to answer any question about any plan, and find the best plan for the patient and the pharmacy within seconds or continue leaving it up to chance and watch as their patients leave the pharmacy while failing to capitalize on this opportunity.
You can watch a video below to find out more information. Or visit iMedicare’s PDS Marketplace listing for full contact information.
iMedicare works with 4,000 pharmacies to avoid preferred closed networks, improve their star ratings, increase reimbursements, and gain more Medicare business. iMedicare is available to use on a computer or tablet. For more information on iMedicare, visit their PDS Marketplace listing for full contact information.
As a long-standing elite exhibitor at our annual PDS Conference, you can find them at their booth at PDS 2016. Visit them and speak to them directly!