Faced with a bleak gross margin of 21 percent at his pharmacy stores, Greg started doubting the sustainability of his operations. He questioned how long it could last without a major change. He found his answers through PDS and RxAnalytics. “We weren’t doing any data mining the first three months of the year,” Greg noted.
However, during a Board of Directors meeting where data mining was a major topic of discussion, he began to consider it. After implementing RxAnalytics across his first three stores, Greg was able to make a huge impact — adding 4.8% to his gross margin within a few months, with most of it falling to the bottom line.